Simulation Collective

Disrupting Healthcare Simulation

Simulation Collective - Disrupting the medical simulation industry
Simulation Collective - Disrupting the medical simulation industry

Project Overview

Simulation Collective is driven by a specialist medical and healthcare sales team, who partners with companies in the medical simulation and healthcare education sector, to develop and sell innovative products.

Their goal was to disrupt the industry, pushing for better innovation, and better value for healthcare organisations.

I was brought me on board to deliver a full spectrum of services to create their branding, website, and supporting marketing material.

The website was designed to showcase all their partners, while advanced functionality was added to support sales and quoting, while marketing were given a built-in CRM and Email marketing platform as part of the CMS.

Integrations

The Simulation Collective Website Homepage
Simulation Collective Website Content Panels
Simulation Collective Hester The Robot Logo Variations
Simulation Collective logo variations

Hester the Robot - A Simulation Mascot

Simulation Collective wanted a robot mascot, called Hester,  as part of their branding. The use him in a variety of ways to support their marketing activities.

My challenge was to create a simple design that was instantly recognisable within the medical simulation industry throughout the UK, US, and Europe.

The result was a robot with ‘Kawaii’ proportions. He was then incorporated into a distinctive hexagonal container that doubles up as a 3 dimensional space to resemble a simulation space.

Simulation Collective Business Cards
Simulation Collective Shipping Label